NUEVO DIGITAL - Internacional
@JavierMonjas - 17/12/2012

ImprimirCompartir en FacebookCompartir en TwitterCompartir en Menéame

American Muslims are trying to mainstream the word “jihad,” which literally means struggle, and reclaim it from Muslim extremists. The campaign features Muslims describing their personal struggles -- the meaning of jihad -- on bus ads, Twitter, Facebook and a dedicated website: AFP reported.

"#MyJihad is to build friendships across the aisle," says one ad showing an African American man leaning on the shoulder of a Jewish friend.

"#MyJihad is to march on despite losing my son," says another ad, featuring a portrait of a mother with her three remaining children.

"#MyJihad is to not judge people by their cover," says a third, framed by two women in headscarves.

The campaign was sparked by a series of ads calling Muslims "savages" and urging people to "defeat jihad" that were plastered on buses and trains in New York, Chicago and San Francisco.

The anti-jihad terrorist campaign follows years of a worldwide monopoly on the term “jihad” by Muslim radicals, and it remains to be seen whether the US Muslim effort can overcome the well-organized and heavily financed anti-Jewish and anti-Israel jihad.